The line boasts an impressive 50 shades in an assortment of reds, nudes, and pinks [click for color chart] to help every woman find a shade that suits them. Because this can be overwhelming, Make Up For Ever has also developed a special shade selection tool that narrows down hues by both hair color and skin tone, assuring the most flattering shade recommendations. The tool will be available both in-store and online at Sephora.
We used the tool to select two hues based on hair and skin, and were more than pleased with the choices. The selector is pretty much spot-on; both shades selected looked gorgeous on!